Dunn-Edwards Showcases 2024 Color Pick

THURSDAY, OCTOBER 5, 2023


Earlier this week, paint and coatings company Dunn-Edwards announced its 2024 Color of the Year, a steely blue with hints of green and grey named Skipping Stones (DET567).

Described as a “regenerative shade,” the color reportedly captures a “collective yearning to slow down and achieve balance and tranquility in the year to come.”

“Skipping Stones feels like a daydream and can add a sense of mystery and thoughtfulness to any space,” said DeMing Carpenter, color expert at Dunn Edwards. “It’s part of the resurgence of blue and represents a shift away from the bold, warm-toned colors we’ve seen gain popularity over the past few years. This blue is timeless and versatile, fresh and serene.”

According to the emailed press release, Dunn-Edwards’ team of color experts analyze influences across culture, fashion, technology, lifestyle and more to decide the company’s color pick.

Skipping Stones, which Dunn-Edwards says emulates the mediative, energizing feel of the sea, is meant to encourage moments of reflection and optimism in both residential and commercial design.

The color selection is also part of the New Dan color palette, which is part of the company’s 2024 Color + Design Trends announced earlier this year.  Additionally, Skipping Stones is one of 2,228 colors in the brand's Perfect Palette color system.

Dunn-Edwards is also reportedly partnering with San Diego artist, Sarah Stieber, to incorporate Skipping Stones into custom earrings. The hand-assembled jewelry is artist-made by Stieber’s team and is available for purchase while supplies last, the company says.

“As a painter, interior designer, muralist, and jewelry designer, I share Dunn-Edwards eye for color! Our mutual obsession for art and design made collaborating on this project a full-body yes!” said Stieber. “These earrings celebrate ‘Skipping Stones’ and symbolize the magic of using your hands to bring color into this world.”

Skipping Stones, which Dunn-Edwards says emulates the mediative, energizing feel of the sea, is meant to encourage moments of reflection and optimism in both residential and commercial design.

2024 Color + Design Trends

Earlier this year, in June, Dunn-Edwards unveiled its 2024 Color + Design Trends, a collection of 48 hues across four color palettes.

According to the emailed press release, the expert-curated palettes “project confidence and optimism for the future with misty, ethereal mid-tones, quirky brights and strong earth-drawn colors. 

Dunn-Edwards predicts that the key themes and color stories in 2024 show the “promise of a new era” in interior design, being set free from "temporal, geographic, stylistic and technological boundaries to escape into new, colorful worlds of peoples’ own creation.”

According to the company, this year's trending palettes “romanticize the mundane, nourish a softer approach and merge the magic of nature with technology,” including:

  • New Dawn: This uncluttered, nature-inspired palette creates space for quiet reflection amidst the chaos of an always-on, always-caffeinated world. Made up of ethereal pastels, misted mid-tones with a touch of grittiness, grounded earth shades and colors that feel like glimmering sunlight, New Dawn both calms and energizes with colors such as Lake Placid (DE6318), Bay Fog (DE5934) and Boxwood (DEC778);
  • Time of Comfort: Warmth is central to this palette that feels like home with tried-and-true colors spanning bread-like neutrals to garden greens, floral brights and blues reminiscent of a day at the beach. Time of Comfort evokes a cozy retreat safely tucked away from the chaos of the rest of the world, including hues such as Cloistered Garden (DET523), Peach (DEC710) and Roseberry (DE5122);
  • View to Wonder: Autumn and spring collide in this escapist palette filled with warm, saturated hues and the hypnotic power of brights and sugary pastels. View to Wonder is cosmic glam meets alien chic, evoking a sense of techno-fantasy and optimism with its microbiology and multiversal influences featuring colors Pink Dahlia (DET419), Desert Spice (DE5202) and Nightshade (DET407); and
  • Cinematic Heritage: In a fast-paced world, this palette encourages the slow romanticism of everyday rituals by combining mauves, browns and greens with bright reds, blues and fuchsias for a playful balance of vintage and modern. Cinematic Heritage celebrates both the past and present with hues Ochre Revival (DET472), Red Maple Leaf (DET443) and Mauve-a-Lish (DET402).

2023 COTY Pick

A year ago, Dunn-Edwards selected Terra Rosa (DE5096) as its 2023 Color of the Year. Described as a deep, rosy pink hue with terra-cotta undertones, the color as a muse is meant to exude confidence, inspire creativity and create a sense of coziness.

The company added that the cinnamon rose hue is “strong, yet approachable, and acts as a refreshing neutral updated to browns and burgundies.”

Terra Rose was also part of the company’s 2023 Color + Design Trends Life in Poetry collection, which featured 12 pastel tones that create a soft, summer-like aesthetic with nods to flowers, fruits and nature. Other palette collections this year include Live in Joy, Liberated Nomads and Well Intentions.

Though no color experts were quoted in last year’s announcement, Dunn-Edwards did include a short poem—fitting for its color collection—from the Terra Rosa color itself:

“Your dreams open like a flower, naturally optimistic, promising they will somehow explain the impossible. Warm, sun-kissed, nostalgic, yet ready for what’s to be.”

   

Tagged categories: Aesthetics; Asia Pacific; Coating Materials; Color; Color + Design; Color + Design; Color forecasts; Color guides; Color selection; Color trends; Design; Design - Commercial; Dunn-Edwards; EMEA (Europe, Middle East and Africa); Latin America; North America; Z-Continents

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