World of Concrete 2023 Wraps in Las Vegas

WEDNESDAY, JANUARY 25, 2023


World of Concrete, the industry’s largest annual international event dedicated to concrete and masonry professionals, launched its 2023 conference last week at the Las Vegas Convention Center. WOC ran Jan. 17-19, with educational sessions beginning on Jan. 16.

WOC has hosted more than 60,000 industry professionals from around the world, representing all segments of the construction industry, with approximately 1,500 exhibiting companies occupying more than 700,000 square feet of indoor and outdoor exhibit space.

Major themes at this year’s event included sustainability and technology in construction, with 3D printing technology and electric construction vehicles on display. Organizers reportedly said these themes reflect the interests of communities within the construction industry.

“This year welcomes an intentional range of new initiatives bringing to the forefront advancements in material ingenuity, growth of the trucking sector and recognized areas of continuing community impact,” Jackie James, Vice President of World of Concrete, said in a statement.

In addition to showcasing several companies and products that are environmentally friendly, the show was also reportedly ran entirely on renewable energy throughout the three-day show thanks to a partnership with WHITE CAP and Sunbelt. According to WOC, using the renewable sources are estimated to save 204 tons of CO2e.

“Sustainability, whether that be through equipment or through concrete materials, is a huge focus of contractors, and quite frankly, homeowners and commercial building operators,” said Kevin Thornton, Senior Vice President of Informa Markets Construction, the company that produces World of Concrete.

At the beginning of the trade show, Thornton noted that WOC expected to be back to pre-pandemic numbers this year.

“It shows that people prioritize face-to-face interaction to facilitate commerce and to do business,” he told the Las Vegas Review-Journal.

WOC 2024, which will celebrate the event’s 50th anniversary, will be held next year from Jan. 23-25, 2024, with educational sessions beginning on Jan. 22, 2024.

Education

The 2023 WOC Education Program included more than 160 technical, business, and safety sessions developed to deliver valuable insights and practical application for concrete and masonry professionals.

Attendees also saw many new additions to the 2023 education offerings, including eight concrete basics and leadership seminars presented in Spanish, a revamped three-hour seminar concrete repair track, and new workshops focusing on women in construction, securing quality employees, concrete material testing, staining and sealing, and stamped concrete.

The event also introduced several new education alliances with industry associations, consulting firms, and media partners such as the Women’s Association of Concrete Professionals (WACP), The FORGE Foundation, National Association of Hispanic Contractors, Family Business Institute, AAC Worldwide and Modern WorkTruck Solutions.

Featured educational sessions included:

  • Women in Construction Workshop and Open Forum (presented by WACP);
  • Women Construction Business Owners: Trends, Trials and Triumphs (presented by WACP);
  • Waterproofing: The Next Generation of Solutions (presented by Sika Corporation);
  • The Future of 3D Printing in the Concrete Industry (presented by Sika Corporation);
  • 3D Printing in Concrete Construction (presented by COBOD International);
  • Concrete Floor Topical Treatments and Resurfacing Techniques (presented by Euclid Chemical Company);
  • Top Ten Reasons Contractors Succeed (presented by Family Business Institute);
  • Finding and Building Tomorrow's Workforce (presented by the FORGE Foundation);
  • Meeting and Exceeding Sustainability Targets Using Admixtures (presented by Master Builders Solutions); and
  • Autoclaved Aerated Concrete as a Sustainable Building Product (presented by AAC Worldwide and Concrete Plant International).

Events

In addition to several breakfasts and luncheons with industry professionals, many of the WOC’s competitions returned this year. This included the popular Spec Mix Bricklayer 500 competition on Jan. 18, where masons compete to build the highest and best 26-foot-long brick wall with the winner named “the top mason in the world.” 

At Decorative Concrete Live 2023, running Jan. 17-19, experienced industry veterans explained how to transform ordinary concrete into showcases at decorative job sites.

A new event, located in the Central Hall during show hours, included Work Truck Live, highlighting innovations in the design and configuration of work trucks and innovative accessories that will help contractors increase safety and productivity. Featured companies included Agri-covers, Isuzu Commercial Trucks America, CemenTech and Peak PTT.

A new feature of this year’s event included the launch of WOC’s Innovative Product Awards, which had 103 products across nine categories. The featured list allowed attendees to easily identify the products showcased at the event.

“It’s great for the buyers, and it’s great for the sellers,” Thornton said. “The buyers get to see the new products, and the sellers get to understand whether or not their products are resonating with the audience.”

New Awards Program

In November, WOC introduced its new Innovative Product Awards, dedicated to recognizing and showcasing innovative and forward-thinking equipment, materials, tools and services available in the concrete and masonry markets.

Voting opened on Jan. 4 and will close on Feb. 14. Winners are anticipated to be announced on Feb. 21.

At the WOC event, the Innovative Product Awards program was promoted pre-show, during the event, and post-show to the World of Concrete and WOC360 audiences. Coverage will also include entry list promotions, voting promotions and winner promotions in newsletters, on social media and via the website.

According to the emailed release, industry professionals will have the opportunity to vote for the most innovative item in nine categories:

  • Business and Technology Software and Services;
  • Concrete Construction Materials;
  • Concrete Production and Delivery;
  • Concrete Surfaces and Decorative Concrete Equipment and Materials;
  • General Construction Tools and Equipment;
  • Masonry Construction Materials;
  • Precast and Block Production;
  • Repair and Demolition Materials, Tools and Equipment; and
  • Slab Tools, Equipment and Materials .

Additionally, there will be two award categories in each program category. The Industry Choice Award will be presented to one winner in each program category, selected based on the most valid votes received through the IPA program online awards platform during the voting period.

The Expert’s Choice Award will be presented to one winner in each program category. Winners will be selected by World of Concrete editors and industry experts.

   

Tagged categories: Asia Pacific; concrete; Concrete masonry units (CMU); Conferences; Decorative concrete; Education; EMEA (Europe, Middle East and Africa); Latin America; Masonry; Networking; North America; Program/Project Management; World of Concrete; Z-Continents

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