New Product Announcement: Exterior Paint, Primer

THURSDAY, MARCH 10, 2022


Paints and coatings brand Valspar, from The Sherwin-Williams Company's Consumer Brands Group, has recently announced a new line of exterior paint and primer.

Valspar Defense is reported to offer exterior protection through its advanced water-beading technology to repel water year-round and help prevent moisture damage. The coating line is also reported to resist fading, cracking and peeling.

Noted to be durable and easy to apply, Valspar Defense can also provide stain coverage and is rain-ready one hour after application.

Available exclusively at Lowes, the exterior paint and primer is available in flat, satin and semi-gloss sheens. The coatings are backed by a lifetime limited warranty.

“Valspar Defense is our most durable exterior product, with our new advanced water-beading technology that repels water to help prevent moisture damage,” Bobby Mikula, Valspar Senior Product Manager, told reporters. “Valspar Defense Exterior Paint and Primer sets itself apart with the combination of its durability that ensures long-term satisfaction and its advanced water-beading technology that provides all-season weather protection year-round."

   

Tagged categories: Asia Pacific; Coating Materials; Coating Materials - Commercial; Coatings; Coatings Technology; EMEA (Europe, Middle East and Africa); Exterior coatings; Exterior painting; Latin America; New Product Spotlight; North America; Paint; Paint and primer in one; Primers; Sherwin-Williams; Valspar; Z-Continents

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