Coolest White Paint on Display in Exhibit


The “extremely reflective” white paint developed by UNStudio (Amsterdam, Netherlands) and Monopol Colors (Fislisbach, Switzerland) is now on display for all to see.

The technology dubbed “The Coolest White” is currently featured in the “State of Extremes,” in Israel’s Design Museum Holon’s Decennial Exhibition.

The Paint

First unveiled last March, the paint was created using fluoropolymer technology and has successfully prolonged the lifecycle of urban building and structure coatings to 30 years, according to the firms. In using this new coating, light absorption is limited, reducing the effect of urban heat islands and the need for energy to cool down buildings internally.

The companies named the paint, “The Coolest White,” as part of the increasing trend for architects and designers to consider the environment in their work. With protection against corrosion and Total Solar Reflectance ratings, the paint will eventually help to lead future-proof designs. When tested, on a scale of 1-100, The Coolest White revealed a TSR score of over 80, which is 5-10 above other white-colored paints and 45-65 above dark colors.

"We identified that we were missing this kind of technology in our projects: a technology that could bring a nano-solution; that would be simple yet advanced, social but scientific and that would allow us to contribute in a scalable way to one of today's most pressing issues: climate change," said Ben van Berkel, principal architect of UNStudio, at the time of the unveiling.

When the impact that humans have regarding climate change was brought to attention by the United Nations Intergovernmental Panel on Climate Change report, geoengineers, architects and designers were inspired to start thinking of ways to circumvent these changes.

"We believe that we are responsible as architects for influencing how we build our environment and that we have to collaborate with other industries to develop technologies that will support a global effort to balance the use of energy and create healthier cites and buildings," added van Berkel.

The Exhibition

The installation allows museum-goers to visualize the properties of the paint by illustrating the density of city structures.

The model is made of black and white buildings that are partially painted in the coating and partially covered in black paint. Then, the installation uses heat-sensing cameras to show the difference in temperature on the different surfaces.

The installation will be on display until May 9.


Tagged categories: Coatings Technology; Cool roof coatings; Cool walls; EMEA (Europe, Middle East and Africa); EU; Green coatings

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