Self-Cleaning Exterior Coating Released


Coatings giant The Sherwin-Williams Company (Cleveland) recently launched an exterior coating that aims to provide a clean and attractive finish paired with high-performance protection.

The Loxon Self-Cleaning Acrylic Coating is engineered for exterior, above-grade masonry, the company notes, and can be used in a variety of spaces.

“This new masonry coating is great for pros getting ready for the upcoming construction season, when updating or creating new outdoor spaces are top of mind,” said Steve Revnew, senior vice president of product innovation, Sherwin-Williams.

“Sherwin-Williams developed Loxon Self-Cleaning Acrylic Coating to help contractors and property managers avoid costly repaints and extensive cleaning, resulting in improved efficiencies and high satisfaction levels.”

Sherwin says that the self-cleaning formula sheds dirt when it comes in contact with rain or water, providing durability, water shedding and rain and dirt resistance.

Loxon can be applied to stucco, masonry and cement board (as well as bare or previously coated concrete that is at least seven days old, has a pH of 6-13 and in temperatures above 35 degrees Fahrenheit).

The company also notes that Loxon meets VOC regulations and will be available this spring in a flat sheen in a wide range of colors.


Tagged categories: Acrylic; Coatings Technology; Exterior Wall Coatings; New Product Spotlight; North America; Self-cleaning coatings; Sherwin-Williams; Valspar

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