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Sico Unveils 2021 Color, Palette Picks

Thursday, October 1, 2020

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Paint brand Sico by coatings company PPG has released its 2021 Color of the Year that aims to bring a sense of optimism and comfort.

Named after a North American songbird, Blue-Winged Warbler is labeled as a vibrant color “admired by nature enthusiasts and outdoor adventure seekers.”

Sico

Paint brand Sico by coatings company PPG has released its 2021 Color of the Year that aims to bring a sense of optimism and comfort.

“While much of the world continues to shelter in place, consumers have turned to nature to receive the comfort and relaxation that they have been longing for after months of feeling unsettled,” said Martin Tustin-Fuchs, Senior Marketing Manager, Sico paint brand by PPG. “This fresh aqua color instills a feeling of positivity, transforming a space into a serene retreat from the world outside our doors.”

Blue-Winged Warbler is described as a combination of blue and green that creates a jade-aqua tone, “which emulates the depth of a pool of water or lush greenery in a dense forest.”

It’s recommended that the color matches with light creams, warm beiges or floral accents.

In addition to the Color of the Year selection, Sico also released three complementary color palettes, which are as follows.

  • Be Well: Creating Comfort – This palette hinges on nature hues such as Acoma Stone (a sandy brown) and Cool Green.
  • Be True: Anchoring Reality – This collection mixes similar earthy tones such as Cool Current (a glass-bottle green) with jewel hues such as Church at the Auvers (a plum with brown undertones).
  • Be Wild: Activating Optimist – Billed as a mood-booster, this grouping of blues includes Jasper Blue (a pastel) and Limpid Lagoon (an aqua).

   

Tagged categories: Asia Pacific; Color; Color + Design; Color + Design; Color forecasts; Color trends; EMEA (Europe, Middle East and Africa); Latin America; North America; PPG; Sico Paints; Z-Continents

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