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Dunn-Edwards Releases 2020 Color of the Year

Thursday, October 3, 2019

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Los Angeles-based Dunn-Edwards Paints released its 2020 Color of the Year on Tuesday (Oct. 1), saying the hue “reflects the optimistic spirit of entering a new decade of fresh starts.”

Dubbed “Minty Fresh,” the color is described as a water soft, mentholated green.

Dunn-Edwards

Los Angeles-based Dunn-Edwards Paints released its 2020 Color of the Year on Tuesday (Oct. 1), saying the hue “reflects the optimistic spirit of entering a new decade of fresh starts.”

The company says that the grounded yet active color plays well within a variety of other colors and works within both organic and high-tech influenced palettes.

It can be found in Art Deco design and the 1950s home, but the shade of green also represents growth, the company goes on, saying that green is also the traditional color of nature.

“This color represents looking to the future with a nod to the past,” said Sara McLean, color expert and stylist for Dunn-Edwards. “We are searching for tranquility and finding the balance between calm and progress.”

For a youthful palette, McLean suggests pairing Minty Fresh with a yellow and a coral; for a vintage aesthetic, it can pair with a rose shade; and to keep a classic look on the exterior, use Minty Fresh as an accent color for the front door with white trim.

   

Tagged categories: Asia Pacific; Color; Color + Design; Color + Design; Color forecasts; Color trends; Dunn-Edwards; EMEA (Europe, Middle East and Africa); Latin America; North America; Z-Continents

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