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Lufthansa to Repaint Newly Repainted Planes

Thursday, March 29, 2018

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Germany-based Lufthansa Group has had to reverse the recent changes made to its livery due to the new dark blue being too dark, especially in adverse weather conditions.

A Lufthansa Group spokesperson told Airliners that the airline will have to modify the blue by cutting down the black and adding in more red and green, without getting rid of the deep blue completely.

“After landings in Hong Kong and New York, for example, we realized that the blue paint sometimes looks much darker than it did in the test environment, especially in adverse weather conditions,” the spokesperson noted.

Design Update

Transitioning away from its yellow-toned theme, Lufthansa’s new livery features a navy-blue crane on a white background, in many cases rendered in reverse (with the crane in white over navy blue).

"The crane has always been with us and clearly stands for the promising performance from Lufthansa,” said Carsten Spohr, Chairman of the Executive Board of Deutsche Lufthansa AG. “To this day, it still stands as a symbol of highest quality, excellent service, flying expertise, reliability, innovative spirit; and it stands for trust."

Lufthansa Group

Germany-based Lufthansa Group has had to reverse the recent changes made to its livery due to the new dark blue being too dark, especially in adverse weather conditions.

The original crane, which was designed by Otto Firle, became the airline’s icon, but, according to Lufthansa, the new design is “fit for the digital world.”

The Group said in a press release that a “thinner ring makes the crane look more elegant, bringing it into the foreground and granting it more space. All in all, the trademark will gain lightness and elegance.”

Reversing the Design

The airline’s other plans for the revised livery have yet to be revealed, but will include specific changes other than the revised blue. These kinds of revisions announced so soon after the roll out of the original update, are rare.

The Lufthansa Group reportedly invests 2 billion euros ($1.2 billion) a year in new, fuel-efficient aircraft.

   

Tagged categories: Business matters; Business operations; Coating Materials; Color + Design; Design; EU; Europe; Program/Project Management

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