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Polychem Powder Coatings Launch 2018-19 Color Palettes

Thursday, January 4, 2018

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Powder coatings company Polychem Coatings (Gainesville, Texas) has launched four color palettes for 2018-19.

The sets, each with eight swatches, range in tone and include themes such as Truth & Reality, Automation Nation, Attention Overload and The Need for Nurture.


The sets, each with eight swatches, range in tone and include themes such as Truth & Reality, Automation Nation, Attention Overload and The Need for Nurture (above), which combines warm browns with purples and grays.

“Our color trend palettes are carefully created to represent what’s happening in the world,” said Polychem manager Lauren Bayer. “From the blurring between truth and reality, fake news and our desire for the authentic, to the need to step back, relax and wrap ourselves in a soft cocoon, the Polychem color trends showcase both colors and special effects that represent these trends.”

The palettes include:

  • Truth & Reality – Putting a tangible twist on the perception of misinformation, Polychem says that this palette combines “smoke and mirrors” tones such as Auto Chrome and Satin White Metallic with what it describes as “a delicious dark newspaper print blue,” as well as Antique Bronze.
  • Automation Nation – As more and more aspects of everyday life become automated, the company says, this palette combines tones of technology with traditionally warm home hues, mixing New Raw Steel and Lexington Gold with Sunshine Yellow and Citrus Sparkle.
  • Attention Overload – On the theme of technology, Polychem took the idea of an abundance of images and textures and turned it into this palette of bright colors such as Pro Copper, Neon Pink and Trans Mountain Blue.
  • The Need for Nurture – A palette for slowing down, the hues in this collection combine warm browns (Sparkle Whipped Mocha) with purples and grays (Mystic Wine and Slate Grey).


Tagged categories: Asia Pacific; Color; Color + Design; Color + Design; Color forecasts; Color trends; EMEA (Europe, Middle East and Africa); Latin America; North America; Powder Coatings

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