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New Color-Matching Tool Revealed for Professionals

Tuesday, April 11, 2017

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Datacolor (Nuremburg, Germany) has unveiled its new ColorReaderPRO, a device the company says will provide paint companies with a comprehensive color-selection tool.

Geared toward paint manufacturers “looking to increase sales through their network of professional painters,” the ColorReaderPRO is a portable, Bluetooth color-matching device that can be used on its own or with the ColorReaderPRO app (which is available for both Apple and Android products).

Datacolor

The ColorReaderPRO is a portable, Bluetooth color-matching device that can be used on its own or with the ColorReaderPRO app.

According to the company, the device allows painters to “match a client’s color inspiration to a corresponding paint color in seconds.” It can store up to 10,000 colors, and its software can also be integrated into an already-existing company app.

Brian Levey, vice president of Consumer Solutions at Datacolor, says the device was designed to help support paint companies’ initiatives to increase brand loyalty and improve color selection efficiency.

For more information, visit www.datacolor.com.

   

Tagged categories: Apps; Asia Pacific; Color; Color + Design; Color + Design; Color guides; Color matching; Color selection; Decorative painting; EMEA (Europe, Middle East and Africa); Latin America; New Product Spotlight; North America; Paint

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