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Enjoy the New PaintSquare Daily News

Monday, January 4, 2016

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Welcome to 2016 and the new PaintSquare Daily News. Our new look not only offers a fresh face, but also increased usability and additional functionality—in desktop and responsive mobile formats—that will point you to the content you need quickly and easily.

Let’s take a quick look at what’s new in this first issue of 2016.

Masthead Features

The newsletter header gives you the ability to control your experience right away. The icons that appear under the title allow you to switch to a browser view, jump to one of our social media sites or share the newsletter with a colleague by email.

Masthead / Technology Publishing Co
Images: Technology Publishing Company

The redesigned PaintSquare Daily News launched with the Jan. 4 issue.

A new feature in the top right corner gives you quick-and-easy access to additional Paintsquare.com content—in this case a free webinar. New selections will be offered on a regular basis, so keep an eye on this box for changing offerings.

Clean Look, User-Friendly

Everything you’ve come to rely on in the newsletter remains right where you expect it to be—Top Stories, Recent Conversation, Feature of the Week, Weekly Poll, Problem-Solving Forum, Daily Quiz, Laugh and Blog; nothing has changed there.

But you’ll notice that larger type and images, as well as a more streamlined format, give you a cleaner reading and navigation experience overall.

In addition to these aesthetic refinements, the increase in smartphone use drove this redesign. For professionals who read on the go, you’ll find the biggest change in the improved mobile navigation experience. The new design will provide readers with a clear, adapted view of the content no matter the access point.

“Our editorial and development teams are constantly working to address changes in technology and media to give our readers the best possible experience,” said Andy Folmer, vice president of operations at our parent company, Technology Publishing.

Redesign/TechPub

The fresh new look to PaintSquare Daily News is designed to make it easier for readers to enjoy content on mobile devices as well as desktops.

“This new design makes our newsletters more user-friendly across devices—on desktop computers, tablets and smartphones,” Folmer said.

The responsive design means that gone are the days of dragging, pinching or squinting to catch up with the latest industry news and events on your mobile devices. The content views will automatically be optimized for easy viewing on whatever you device you use to access the newsletter.

Additionally, hyperlinks on phones and tablets will be more "thumb-friendly," making it easier to tap and view corresponding content on paintsquare.com as well as to share with friends and followers via social media.

Product News Redesign

PaintSquare Daily News' Product News Update has also been revamped and streamlined for easier access for professionals on the go.

The Product News Update is a quick digest of the latest products, services and equipment featured in PaintSquare Daily News. New features include the addition of original headlines that appeared first in the daily newsletter.

…And More from PaintSquare

And don’t forget, you can access a variety of resources at paintsquare.com to help improve your practices and expand your knowledge for your job, and PaintSquare Daily News can help you navigate to that content quickly and seamlessly.

The lower third of the redesigned newsletter provides buttons and links that redirect you to articles, news and more on the site for specific subjects. Topic categories include coating materials, coating application, surface preparation, quality control, health and safety, environmental controls, and program and project management.

Tech Pub

Easily reach the PaintSquare community and additional content and resources like blogs, webinars, job listings and more from the daily newsletter.

Additional resources like webinars, job postings, listings of industry items wanted or for sale, an archive of paint and industry standards, JPCL buying guides and directories, and other publications and services from the company are also just a click away from every issue of PaintSquare Daily News.

About PaintSquare Daily News

Paintsquare.com and PaintSquare Daily News are part of Pittsburgh, PA-based Technology Publishing Co.’s network of paint and coatings editorial products.

Related websites and publications include JPCL (the Journal of Protective Coatings & Linings), D+D News, durabilityanddesign.com, and Paint Bidtracker.com.

PaintSquare Daily News offers more than 70,000 readers daily news and information on the marine and protective coatings industries. Articles that appear in the newsletter are linked to paintsquare.com—the portal for these industries—which also hosts news, features, webinars, eBooks, an events calendar and many other resources.

For more information and to provide feedback, e-mail PaintSquare Daily News Editor Amy Woodall at awoodall@paintsquare.com.

   

Tagged categories: Asia Pacific; Design; EMEA (Europe, Middle East and Africa); Industry News; Information technology; Latin America; North America; Online tools; PaintSquare; Program/Project Management; Technology Publishing Co.; Website

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