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New Exterior Palettes Aim to Inspire

Thursday, July 24, 2014

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Valspar has introduced a new series of exterior color collections for architectural commercial and residential use.

The new color collections were created after “intense research, analysis and forecasting to understand exterior colors and design trends,” the company said in a product announcement.


Research drove Valspar's latest series of exterior commercial and residential color palettes.

The company says it “refined the themes into sets of palettes that tell an overarching story and help designers bring their outdoor color visions to life.”

Color Matters

“Our new color palettes were influenced from people, places and products throughout the world,” said Jeff Alexander, Vice President of Sales.

“We're confident these color palettes will start new conversations, encourage the use of more color and inspire future projects. In addition to our new colors, we will continue to match custom colors straight from our customers to support their imagination.”


The "Metals" palette is "a movement toward naturally occurring processes."

The company says it conducted intense research and analysis and then narrowed its new color collections into themes. It wanted to further understand exterior colors and the design trends of architects and designers in the hope of becoming a new resource for inspiration.

The Collections

Once the colors were determined, they were filtered into their specific palette. Each color palette has its own story, according to the company.

The new color collections were described by the company as follows:

  • Collective Effort: Personal and global community-inspired colors derived from individual connections and authentic stories. Fresh produce, loyalty, and community colors;
  • Agua: Healing and soothing colors inspired by the earth’s most valuable resource, water. Life-sustaining, droughts and current colors;
  • Into the Black: Dark black hues that create striking contrast with natural surroundings. Charred, liquid and natural colors;
  • Metal: Degraded and tarnished metal colors inspired by copper, iron and steel. Finishes, polished and textured colors.
  • Bold Modernity: Weatherworn, repurposed textures that exude history and authenticity. Colors are inspired from the past by bending and stretching familiar patterns and blending colors. Fearless, embracing and historical colors;
  • Essence of Europe: Colors that are similar to the old world color palette, but represent differences in cultural influences between the regions – the most significant European colors. Collective consciousness, influenced and cultural colors.
  • Get Real: Nature-inspired lighter colors that reflect authentic, recycled and reclaimed materials to accentuate the material’s innate appeal. Homegrown, recycled and authentic colors.

More information:


Tagged categories: Color; Color + Design; Decorative painting; Exterior painting

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