Associate Product Manager

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Company: Graco Inc.
Location: MN - Center City MN
Posted: 9/22/2022
Salary: N/A

Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life.

Graco has excellent opportunities available to individuals who want to be part of fast-moving, growing company - especially candidates committed to quality, innovation and solving customer problems. Graco was proud to be named a Best Place to Work in Manufacturing and Production by Fortune Magazine in 2016, 2018, 2019 and 2021.

Job Purpose
Maximize identified product sales to worldwide equipment markets while meeting corporate and divisional profit objectives. In addition, know the worldwide customer requirements for the identified products and applications and prioritize those requirements through product line planning for optimum long-term growth and profitability.

The Associate Product Manager will participate in the strategic planning, coordination, and execution of programs, promotional activities, distributor communication, events and digital marketing campaigns to drive awareness of Graco's Contractor Equipment Products. Conducts research and analysis of markets, competition, and product mix and new marketing trends for the assigned division.

Graco is a global leader in the design, development and manufacture of highly engineered systems for numerous industrial and commercial applications. This position supports our Contractor Equipment Division (CED) in Rogers, MN. At CED, our product line meets the needs of painting, striping, texturing, protective coating, fire proofing, spray foam and general contractors and includes all types of airless sprayers, line stripers, pressure washers, spray foam rigs and other proportioning solutions. (http://bit.ly/1zMGRDu).

Essential Duties
  • Product Marketing
  • Assist in the development of product line Marketing & Sales tools, including paper and electronic media.
  • Assist in the development and execution of product training programs for both inter-company resources, distribution, and end users.
  • Participate in worldwide planning and execution of new product launches.
  • Plan, coordinate, and execute product promotion programs
  • Gather and analyze competitive position.
  • Manage portions of the product life-cycle (concept to launch).
  • Product Management
  • Perform market research for new product development opportunities.
  • Coordinate definition of worldwide product requirements with regional product marketing managers.
  • Provide input for a multi-year product plan designed to achieve divisional growth objectives
  • Participate in new product development projects in coordination with other key functional areas.
  • Assist with evaluation and corrective action implementation for product quality issues.
  • Manage the product life cycle.


Position Requirements
Education & Experience
  • Bachelor's degree in Business, Marketing or Technical field. Master's degree desirable.
  • 0-2 years business related experience in marketing, sales, engineering or related industry.
  • 2-4 years total working experience in business related environment.


Travel
  • Ability to travel up to 25%


Proven Quality. Leading Technology. Launch your career with Graco!

Graco offers attractive compensation, benefits and career development opportunities. Graco's comprehensive benefits include medical, dental, stock purchase plan, 401(k), tuition reimbursement and more.

Our expectations are high. That's why we are always looking to hire the brightest and the best!

This job was originally posted on CareerBuilder.com. Original job posting

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