Virtual Color Consultant

View All Jobs | Search Jobs | Post a Job

Company: The Sherwin-Williams Company
Location: TX - Richardson TX
Posted: 4/30/2021
Salary: N/A

Here, we believe there’s not one path to success, we believe in careers that grow with you. Whoever you are or wherever you come from in the world, there’s a place for you at Sherwin-Williams. We provide you with the opportunity to explore your curiosity and drive us forward. We’ll give you the space to share your strengths and we want you to show us what you can do. You can innovate, grow and discover in a place where you can thrive and Let Your Colors Show!

Sherwin-Williams values the unique talents and abilities from all backgrounds and characteristics. All qualified individuals are encouraged to apply, including individuals with disabilities and Protected Veterans.

Position Summary

The Virtual Color Consultant position specializes in the complex effects of color and creates color solutions for a client’s goals. This role exercises independent decision making on scheduling and advising customers for color consultations. The VCC develops professional relationships with homeowners (DIY and DIFM) to drive customer loyalty and conversion by exercising their color expertise, professionalism, and paint and associated product knowledge resulting in gallon and sales growth for the architectural paint market.


Color Consultation

  • Conducts virtual color consultations for DIY and DIFM customers in assigned territory via text, phone, email or video chat using approved company-issued devices
  • Required to conduct a minimum number of 30-minute consultations/week
  • Contacts customers within 48 hours of submitting a request
  • Understands customer needs and coordinate colors, presents ideas and alternatives as needed
  • Creates digital color palettes via ColorSnap Visualizer
  • Provides added value to the customer experience by ordering color chips on the customer’s behalf and having the chips sent directly to the homeowner post consultation
  • Provides back-up support to cover virtual consultations for other territories as needed
  • Engages and collaborates with other Virtual Color Consultants as needed
  • Educates homeowner customers on color, but also premium paint products and supplies to sell the complete project
  • Documents and manages customer leads and database through TAG Lead Generation platform
  • Identifies Leads for Designer Account Executives (DAE’s) and Contractors
  • Strives to create a trademark customer experience to grow loyal customers

Division Marketing Color Assistance Education and Training

  • Create trainings for various groups of employees on color education and deliver training as needed
  • Educate and interface with District for all color training presentations to create a cohesive relationship (i.e. New Store Manager, Assistant Store Manager, New Employee Onboarding, District Leadership training, etc.)
  • Create content and presentations for prospective customers on various color-focused topics. Assist and/or hosts additional color-focused events and opportunities (i.e. colormix in non-DAE markets)
  • Participates with TAG HQ on color-focused initiatives such as Regional Color development, color education initiatives, etc.
  • Provides competitor color information to Division Segmentation Marketing Manager

Technical, Managerial or Other

  • Mentors other Virtual Color Consultants as needed and/or new hires during Onboarding
  • Management of personal calendar – this position has complete control of their schedule and manages time accordingly
  • Sets up calendar for prospective leads through Lead Generation software and make appropriate adjustments, changes or updates as needed to fit prospective client needs
  • Administrative tasks such as customer requests and follow-up
  • Able to manage multiple tasks, projects, and priorities
  • Manages goals and expenses as directed by Division Segmentation Marketing Manager
  • Drives incremental consultation and transaction sales through a target number of consultations, but also through driving prospective customers to become actual customers
  • VCCs will have a goal of average DIY sales per transaction
  • VCCs will have a goal of average consultations that turn into customer purchases
  • Work closely with Segmentation Marketing Manager to provide input and recommendations on consultation program strategies
  • Reviews progress throughout the year with Segmentation Marketing Manager
  • Completes expense reports in a timely manner
  • Maintains working relationships with industry trade professionals
  • Resolves color consultation complaints to ensure a quick and accurate resolution. Consults with Segmentation Marketing Manager when needed.
  • Complete all other duties as assigned.

Position Requirements



  • High School diploma or equivalent (e.g. GED).


  • Bachelor’s or Associate Degree in Interior Design



  • Experience with decorating/design with an emphasis on broad color knowledge & color theory
  • Able to work autonomously, but also with a team through virtual channels


  • Previous Sherwin-Williams store/sales knowledge and experience.
  • Excellent time management skills to organize daily and weekly plan
  • Excellent Interpersonal skills
  • Ability to work all scheduled hours as needed
  • Good presentation and interpersonal skills
  • Self-motivated, able to work independently without close supervision
  • Positive and enthusiastic attitude
  • Broad knowledge of competitors and color trends



  • Proficient in Microsoft Office Suite
  • Employee must be able to communicate via text, email, phone and video chat


  • Excellent written communication skills

*Preferred candidate identified

Sherwin-Williams is proud to be an Equal Employment Opportunity/Affirmative Action employer committed to an inclusive and diverse workplace. All qualified candidates will receive consideration for employment and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, marital status or any other consideration prohibited by law or by contract.

As a VEVRAA Federal Contractor, Sherwin-Williams requests state and local employment services delivery systems to provide priority referral of Protected Veterans.

This job was originally posted on Original job posting

Apply for this job (via
E-mail this job listing to a friend


HoldTight Solutions Inc.

Abrasives Inc.

Axxiom Manufacturing

KTA-Tator, Inc. - Corporate Office

Western Technology Inc.


Sauereisen, Inc.


Technology Publishing Co., 1501 Reedsdale Street, Suite 2008, Pittsburgh, PA 15233

TEL 1-412-431-8300  • FAX  1-412-431-5428  •  EMAIL

The Technology Publishing Network

PaintSquare the Journal of Protective Coatings & Linings Paint BidTracker

EXPLORE:      JPCL   |   PaintSquare News   |   Interact   |   Buying Guides   |   Webinars   |   Resources   |   Classifieds
REGISTER AND SUBSCRIBE:      Free PaintSquare Registration   |   Subscribe to JPCL   |   Subscribe to PaintSquare News
MORE:      About   |   Privacy Policy   |   Terms & Conditions   |   Support   |   Site Map   |   Search   |   Contact Us