Architectural Color: Branding in the Built Environment

From JPCL, November 2016

By Billy Rosbottom, Sto Corp.

Color exerts a powerful influence on consumer behavior. While many argue over its role, architectural color offers a way for businesses to tell their stories in the built environment and connect with the communities they serve....


(Login to read the full article)
   

Tagged categories: Aesthetics; Building design; Building facades; Color; Color + Design; Color trends; Commercial / Architectural; Commercial Buildings; Design; Office Buildings; Retail; Sto Corp

Comment from Rachel Perls, (11/30/2016, 11:47 AM)

"Color may provide an effective means to elevate a box into a desirable object." I concur!


Comment Join the Conversation:

Sign in to our community to add your comments.

Advertisements
 
SAFE Systems, Inc.

 
Mitsubishi Gas Chemical America

 
Fischer Technology Inc.

 
Sauereisen, Inc.

 
DeFelsko Corporation

 
Tarps manufacturing, Inc.

 
Modern Safety Techniques

 
AWWA (American Water Works Association)

 
KTA-Tator, Inc. - Corporate Office

 
 
 
 

Technology Publishing Co., 1501 Reedsdale Street, Suite 2008, Pittsburgh, PA 15233

TEL 1-412-431-8300  • FAX  1-412-431-5428  •  EMAIL webmaster@paintsquare.com


The Technology Publishing Network

PaintSquare the Journal of Protective Coatings & Linings Paint BidTracker

 
EXPLORE:      JPCL   |   PaintSquare News   |   Interact   |   Buying Guides   |   Webinars   |   Resources   |   Classifieds
REGISTER AND SUBSCRIBE:      Free PaintSquare Registration   |   Subscribe to JPCL   |   Subscribe to PaintSquare News
MORE:      About PaintSquare.com   |   Privacy Policy   |   Terms & Conditions   |   Support   |   Site Map   |   Search   |   Contact Us