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Lights, Cameras, Action at SSPC 2012

Thursday, January 5, 2012

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After a successful first year, PaintSquare News will reprise and expand its video project at SSPC 2012, offering an exclusive platform for industry newsmakers and companies to discuss issues and present new products, equipment or services.

 PaintSquare TV video will be shot at SSPC 2012
PaintSquare TV video will be shot at SSPC 2012 and posted at a later date.

The project was launched at SSPC 2011 and culminated in a variety of videos that were later edited and featured in PaintSquare News and posted at www.paintsquare.com/videos.

‘Tremendous Buzz’

“We had great synergy with this series last year,” said PaintSquare News editor-in-chief Mary E. Chollet. “Shooting the video right at the show allowed us to hear from so many people in the industry and created tremendous buzz that continued well after the show.”

The series proved popular with readers of PaintSquare News, the industry’s only daily e-newsletter, which serves more than 40,000 protective and marine coatings professionals worldwide.

Readers viewed demonstrations of new products and equipment and enjoyed in-depth interviews with Ben Fultz, Tom Dunkin, Joyce Wright, and other industry leaders.

2 Video Options

Two types of video opportunities will be available at SSPC 2012, which runs from Jan. 30 to Feb. 2 at the Tampa (FL) Convention Center.

 Videos shot at SSPC 2011  proved popular with readers
Videos shot at SSPC 2011 proved popular with readers.

Free editorial coverage will be available for coverage of new products, equipment or services that have not yet been featured in PaintSquare News. Certain restrictions apply, and space is limited. Contact Mary Chollet (800.590.8942 or mchollet@paintsquare.com) to learn more.

In addition, suppliers of any product, equipment or service may take advantage of promotional video produced exclusively by PaintSquare News. Contact publisher Marian Welsh (412.431.5823 or mwelsh@protectivecoatings.com) to learn more about video advertising.

All video will be shot during the show and edited/posted at a later date.

   

Tagged categories: Contractors; Equipment; Marine Coatings; Protective coatings

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