Complementary Coatings Corp. has introduced Corotech High Performance Coatings, an Insl-x-branded line of industrial paints, primers and maintenance coatings.
The new line represents years of research, development and field experience with high-performing products from Insl-x Industrial Maintenance and Coronado Industrial Coatings, says Complementary, a Benjamin Moore company based in Montvale, NJ.
In addition to the new products, the Coronado Industrial Coatings line has been rolled into the new Corotech label. In all, the newly combined portfolio features more than 40 products, including waterborne acrylics systems, aliphatic urethane systems, and an extensive array of epoxies, enamels and corrosion protection primers.
“The transition to the new Corotech High Performance line creates a fuller, more well-rounded range of products that allows us to better service our customers,” said Don Muller, Complementary Coating’s vice president of sales and marketing.
The new portfolio “provides a ‘one-stop shop’ of industrial coating systems that deliver high performance, unsurpassed quality and lasting protection for any industrial coating need,” Muller said.
Newly rebranded Corotech High Performance products will continue to roll out through the end of 2010, and the full line should be available early next year, says the manufacturer. Plans to expand the line are also slated for 2011.
The company is also currently developing Corotech support materials, including new product guides, ready-mix and custom-color cards, and custom fan decks.
Complementary Coatings Corp., formerly known as Insl-x Products Corp., manufactures a wide range of high-performance utility paints, primers and industrial maintenance coatings under the Maxum, Coronado, Corotech, Insl-x, Trinity and Lenmar brand names.