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PPG Says New Studio Accelerates Color Design

Wednesday, April 7, 2010

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Schmaze Color Studio

PPG Industries Inc.’s industrial coatings business announced the opening of the Shmaze Color Design Studio, a facility near Irvine, Calif., that works to accelerate color design and prototype development by manufacturers and industrial designers.

The studio was created to serve manufacturers and industrial designers in industries such as consumer electronics, automotive parts and accessories, beauty products, appliances, sports and recreation equipment, and aerospace, PPG said. The studio is sponsored by PPG Trendcast, a program designed to communicate trends in colors, effects and feels, and to apply them to specific markets and products.

Richard Zoulek, PPG general manager for strategic markets, said the studio expands PPG’s resources as a coatings supplier. “This new facility enables manufacturers and industrial designers from around the world to come into our workshop and walk out with production-ready parts and coatings that can run almost anywhere in the world,” he said.

Michael Shamassian, principal of the Shmaze Color Design Studio, said the facility’s core mission is problem solving. “Lots of companies have design studios like ours, but no one has the equipment and on-site production expertise that we do, all under one roof,” he said. “We have a full-service production line with robots, tooling, molders, and other equipment that enables us to work through production and quality issues in real time, and to prove the viability of a coating in a matter of hours or days.”

PPG Trendcast provides access to support personnel and a range of services, including color matching and monitoring of coating-facility operations. Additional support services include product-usage training, laboratory testing, operational troubleshooting, and process design, the company said.

More information: www.ppgindustrialcoatings.com.

   

Tagged categories: Color; Decorative finishes; Design; PPG; Protective coatings

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