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Mythic Paint Creates Kid-Friendly Palette

Tuesday, February 2, 2010

Mythic Paint has partnered with The Land of Nod to create a new spring color line for the children’s furniture maker.

The Land of Nod, based in Chicago, will feature these colors in its spring catalog and on its web site. Mythic manufactures high-performance paint with zero volatile organic compounds (VOCs) and zero toxins.

The colors will also be available at Mythic retailers nationwide.

“The partnership with The Land of Nod not only promotes Mythic to a wider audience – those who have been fans of The Land of Nod for years - but it also creates excitement at the retail level by providing our dealers with another endorsement of Mythic non-toxic paint, ” said Rocky Prior, President of Mythic Paint.

“Each dealer will be receiving The Land of Nod color palettes as well as The Land of Nod’s new Spring catalogs, which show various room vignettes using the new Mythic Paint colors. The opportunity to showcase our new colors within room settings is a great way to give customers additional confidence and make the most out of their redecorating experience.”

Mythic Paint, available in independent hardware stores nationwide, is a non-toxic formula created by polymer scientists at the University of Southern Mississippi. Mythic Paint is not only highly durable, but it is available in any color and 10 finishes with extremely low odor.

It was these benefits that first attracted the designers of The Land of Nod to Mythic Paint. “Our customers are very loyal to The Land of Nod because they know that we offer the highest quality products that are safe for their children and their homes,” said Michelle Kohanzo from The Land of Nod.

“Mythic offers the highest-quality paint with no toxins or VOCs in any color. We love the fact that our customers don’t have to sacrifice their health to have their choice in colors for a gorgeous room.”

The Land of Nod color palette will be available online at www.landofnod.com, through The Land of Nod catalog, or at independent hardware stores nationwide in February. For Mythic Paint dealer locations, visit www.mythicpaint.com.