PaintSquare.com
      | Connect Follow us on Twitter Like us on Facebook
About | Subscribe | Advertise
  

 

Paint and Coatings Industry News

Main News Page


Decking to Rebound; Wood Gaining Share

Wednesday, October 21, 2009

Comment | More

Demand for residential decking and railing—battered by recent double-digit declines—is expected to increase by 10 percent in 2010, with wood gaining ground against synthetic materials, according to a new forecast.

The North American decking and railing market plummeted from $4.6 billion in 2006 to $2.8 billion in 2009, due to job losses, tight credit, devalued homes, the inability to tap into home equity to finance home improvement projects, and record lows in consumer confidence, research firm Principia Partners reports in a new study.

An increase in housing starts and modest growth in remodeling and replacement (R&R) activity will increase the demand for decking and railing, on a value basis, about 10% in 2010 from its bottom in 2009, the Exton, Pa.,-based company reports.

About 6% of the growth will result from volume growth and 4% from product mix and a slight recovery in wood prices. Pent-up demand from consumers will help support decking and railing growth in 2010. Total decking and railing demand is expected to increase from $2.8 billion in 2009 to $3.1 billion in 2010.

Decking’s return brings another shift in the market, Principia reports: Wood is regaining share from synthetics, which include wood-plastic composites, primarily driven by demand elasticity due to lumber deflation. Meanwhile, prices for raw materials used in petroleum-based synthetics have increased significantly.

Wood market share, on a volume basis, hit a low in 2007, maintained its position in 2008, and reversed in 2009, the company says.

 “Although the entire synthetic category has lost share to wood, demand for cellular vinyl decking has been growing at a double digit rate while the demand for polyolefin-based WPCs has decreased,” says Steve Van Kouteren, a Principal at Principia Partners.

“The future is brighter for decking and railing as homeowner desire for quality leisure time and outdoor living in the backyard or front porch of the home is part of the fabric of American living,” Principia reports.

Composite Decking & Railing is available through www.PrincipiaConsulting.com.

   

Tagged categories: Wood

Comment Join the Conversation:

Sign in to our community to add your comments.

Minerals Research & Recovery

HIGH PERFORMANCE ABRASIVES


“Made in the USA!”

Why recycle waste from other countries? Go FASTER, CLEANER, at 1/3 THE COST with MR&R “All-American” Sharpshot®HP!!

WATCH THE VIDEO


Sidewinder/Persyst Enterprises, Inc.
The Sidewinder Model M2 Solvent Recycler

Combat the rising cost of gunwash, thinners, acetone & more while drastically reducing waste disposal coat.


KTA-Tator, Inc. - Corporate Office
KTA-TATOR LABORATORY SERVICES

• Coating failure analysis
• Independent
  comparative testing
• Accelerated
  weathering testing
• Toxic metals testing
• A2LA Accredited
800-245-6379


CHLOR*RID International Inc.
Free Webinar

Learn about soluble salts, along with a discussion on allowable levels.
More information at
www.chlor-rid.com,

800-422-3217


Armakleen Company, The
ARMEX when nondestructive cleaning is critical

The gentle physical propriety of baking soda but yet aggressive cleaning ability is what makes ARMEX the only choice for nondestructive abrasive blasting.


LPI Incorporated
LPI, Inc.

Manufactures air-powered man lifts for use in prep, paint and blast booths. Standard and custom designs.
Phone 800-657-6956 or www.lpi-inc.com


WINOA Group
W Abrasives : Bullets for cost killers

WA COST is the right solution for cost killers who want to reduce their blasting costs. Visit us during the GIFA (Hall15 - D14).


HoldTight Solutions Inc.
NO FLASH RUST -
NO CONTAMINANTS

Our HoldTight®102 salt remover & flash rush inhibitor prevents flash rust by removing surface contaminants.
Contact us for your nearest distributor. (800) 319.8802 sales@holdtight.com


Global Werbeagentur GmbH (obo: Vincentz Network Hannover - European Coatings Show)
European Coatings Show

For the first time over 1,000 exhibitors from all over the world! Plan your visit online now!

 
 
 
Technology Publishing

The Technology Publishing Network

The Journal of Protective Coatings & Linings (JPCL) PaintSquare
Durability + Design Paint BidTracker

 
EXPLORE:      JPCL   |   PaintSquare News   |   Interact   |   Buying Guides   |   Webinars   |   Resources   |   Classifieds
REGISTER AND SUBSCRIBE:      Free PaintSquare Registration   |   Subscribe to JPCL   |   Subscribe to PaintSquare News
MORE:      About PaintSquare.com   |   Privacy policy   |   Terms & conditions   |   Site Map   |   Search   |   Contact Us
 

© Copyright 2000-2015, Technology Publishing / PaintSquare, All rights reserved
2100 Wharton Street, Suite 310, Pittsburgh PA 15203-1951; Tel 1-412-431-8300; Fax 1-412-431-5428; E-mail webmaster@paintsquare.com