Masterchem Industries will expand its distribution of the KILZ Casual Colors paint line to most major retailers as of January 2010. The product line, launched in 2003, had been sold exclusively through Walmart.
Low-odor, low-VOC Casual Colors paints are available in 630 colors. The combined interior/exterior formula carries a one-coat guarantee.
“We stand behind KILZ Casual Colors paint’s one-coat guarantee and are committed to meet the needs of dealers and consumers,” said brand manager Bill Hudson.
The KILZ brand has a dedicated direct hotline (866-ASK-KILZ) for dealers and consumers with questions or concerns regarding any of its products and to fulfill guarantee requests.
Casual Colors is available in quart, gallon and five gallon sizes and in Ceiling, Flat, Eggshell, Satin, Semi-Gloss and High Gloss formulas. For more information, visit www.kilzcasualcolors.com.