PaintSquare.com
      | Connect Follow us on Twitter Like us on Facebook
About | Subscribe | Advertise
  

 

Paint and Coatings Industry News

Main News Page


Strong Rebound Expected for Wallcovering

Wednesday, May 20, 2009

Comment | More

After a decade of steady decline, the demand for wallcoverings in the U.S. market is expected to rebound sharply and grow by 4.2 percent annually, becoming a $2.4 billion market by 2013, according to new research by The Freedonia Group, a Cleveland-based industry research firm. Finished gypsum board demand is also projected to increase 4.2 percent annually, to $80 million in 2013.

“This represents a considerable improvement over the performance from 2003 to 2008, as the collapse of new housing construction in 2007 and 2008 seriously reduced demand for wallcoverings used in new residential markets,” Freedonia reports in a summary of its report, Wall Coverings.

“In addition, the long-term decline in manufactured housing shipments drove down demand for finished gypsum board, while competition from paint limited the consumption of wallpaper.

“Going forward, however, the basic demand fundamentals for wall coverings will be much improved. Demand for wallpaper, which has suffered mightily over the last ten years, will finally begin to show positive growth once again.”

Among the report’s key findings:

• Demand for wall panels is forecast to advance 4.0 percent per year to $920 million in 2013. Gains will benefit from growth in new home building, a rebound in manufactured housing and new product development in laminated wall panels.

• Demand for decorative wall tile is projected to increase 5.0 percent annually, to $920 million in 2013.

Consumption of these products will benefit primarily from the recovery of the new housing segment, which will spur construction of more kitchen and bathroom space, the primary places for wallcovering use.

• Consumption of wallpaper is projected to expand 2.7 percent annually to $440 million in 2013.

This reflects a long-awaited recovery in an industry segment that had recorded steady declines over the last 10 years, due to cost, difficulty of use and changing style trends. The development of new products, such as removable wallpaper, wallpaper cut-outs, customized wallpaper, low-emission and mold-resistant products, will make wallpaper more consumer friendly and easier to use.

• Finished gypsum board demand is projected to increase 4.2 percent annually to $80 million in 2013. These products are almost entirely dependent on the manufactured housing industry. As manufactured housing finally recovers, gypsum board demand will also post gains.

For more information, visit www.freedoniagroup.com.

   

Tagged categories: Gypsum board; Market research; Residential; Wallcovering products

Comment Join the Conversation:

Sign in to our community to add your comments.

Modern Safety Techniques
Modern Safety Techniques

See our Low Temperature Catalyst for your CO removal needs. Help to provide your workers with safe, comfortable breathing air!


Fischer Technology Inc.
MP0R with rotating display screen

View your coating thickness readings from any angle with rotating display screen. New graphic display with easy menu navigation. Click for Video
Call 800-243-8417


Midsun Specialty Products
Stopaq 30+ Year Coatings

Use Stopaq corrosion prevention coatings on pipelines, field joints, tank chimes, structural steel and more. Learn more at www.midsunsp.com/stopaq


Thermion Inc
Buy Back Program

We are offering $5,000
credit for your old Model
This drive system is
being discontinued by
the manufacturer.
More information at
thermioninc.com
877.884.3428


U.S. Zinc
Historic Reliability. Innovative Performance.

Our products are essential ingredients in many materials used around the globe every day. Historic reliability. Innovative performance. U.S. Zinc - Helping the world work™


Atlas Material Testing Technology

Helping You Put Your Products To The Test

• Outdoor Accelerated
Weathering
• Laboratory Testing
Services
• Accelerated Weathering
Instruments

www.atlas-mts.com atlas.info@ametek.com


Carboline Company
Hyrdrocarbon Fire & Jet Fire Protection

Pyroclad X1 is the latest breakthrough in epoxy based intumescent fireproofing technology


SAFE Systems, Inc.
Enduroguard -
The Tough Cable
for a Tough Industry.

Reduce maintenance costs and down time, increase job site safety with Enduroguard Cable. Available exclusively from SAFE Systems. UL listed, flexible, abrasion resistant and cut resistant.


Industrial Vacuum Equipment Corp.
Hurricane Vacuums
& Dust Collectors

Vacuum and dust collector hose, filters and related accessories.
IndustrialVacuum.com

 
 
 
Technology Publishing

The Technology Publishing Network

The Journal of Protective Coatings & Linings (JPCL) PaintSquare
Durability + Design Paint BidTracker

 
EXPLORE:      JPCL   |   PaintSquare News   |   Interact   |   Buying Guides   |   Webinars   |   Resources   |   Classifieds
REGISTER AND SUBSCRIBE:      Free PaintSquare Registration   |   Subscribe to JPCL   |   Subscribe to PaintSquare News
MORE:      About PaintSquare.com   |   Privacy policy   |   Terms & conditions   |   Site Map   |   Search   |   Contact Us
 

© Copyright 2000-2015, Technology Publishing / PaintSquare, All rights reserved
2100 Wharton Street, Suite 310, Pittsburgh PA 15203-1951; Tel 1-412-431-8300; Fax 1-412-431-5428; E-mail webmaster@paintsquare.com