Cherry is the new black.
Well, a cherry-scented pigment that’s described as “the world’s mattest, flattest, blackest art material,” is the new black.
Artist Stuart Semple has unleashed his answer to Vantablack, the Black V1.0 Beta.
In March 2016 artist Anish Kapoor secured the exclusive artistic rights to Vantablack, which was originally created by Surrey Nanosystems for use on military and astronomy equipment. This ignited the artist world and a color war ensued with Semple, who has since released "The World's Pinkest Pink," "Yellowest Yellow," "Greenest Green" and "Most Glittery Glitter," all with the caveat that whoever purchases the products are not in any way, shape or form connected with Kapoor.
The cherry-scented addition is no exception.
Semple told Dezeen.com that "This whole color war has gone too far. ... We've got a better black now so it’s time to bury the hate."
Semple said that the new black, which comes in a loose pigment and base, is also the world’s “first open-source art material.” This is so that other artists can experiment with the pigment and create their own paint.
Black V1.0 Beta is still technically in a testing phase and Semple hopes that the artist community’s experimentation will help make it as comparable as possible to its counterpart.
Like his other creations, Semple’s black is sold exclusively on his website and as of Thursday, Feb. 16, is sold out. The web store notes, “We are cooking up a new batch. Order today for dispatch next Thursday (23rd Feb).”
Vantablack is so dark that it absorbs 99.96 percent of light, and is made up of a series of carbon nanotubes, which trap light instead of letting it bouncing off.
While Semple doesn't make any quantifiable claims about Black V1.0 Beta (it is still an experiment, after all) the product page does say of the pigment-base combination, “Once combined, these two substances create a super-flat, ultra-black covering unlike any other. With just one coat almost any object (even really shiny ones) become super-black and reflect next to no light, giving a Vantastic black hole-type effect.”