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JPCL
/ / Display Ad Rates - 2010
Download the pdf version here.
Download the pdf version of the 2009 Rate Card here.
| Full Page |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$4,315 |
$3,610 |
$2,972 |
$2,770 |
$2,650 |
| Two color |
$3,445 |
$2,795 |
$2,190 |
$2,010 |
$1,890 |
| Black and White |
$3,055 |
$2,430 |
$1,840 |
$1,670 |
$1,550 |
| 2/3
Page |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$3,900 |
$3,285 |
$2,665 |
$2,475 |
$2,360 |
| Two color |
$3,035 |
$2,475 |
$1,885 |
$1715 |
$1,600 |
| Black and White |
$2,645 |
$2,110 |
$1,535 |
$1,375 |
$1,260 |
| 1/2
Island |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$3,470 |
$2,965 |
$2,495 |
$2,310 |
$2,200 |
| Two color |
$2,595 |
$2,150 |
$1,710 |
$1,550 |
$1,440 |
| Black and White |
$2,210 |
$1,790 |
$1,360 |
$1,210 |
$1,100 |
| 1/2
Horiz./Vert. |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$3,050 |
$2,675 |
$2,265 |
$2,110 |
$2,010 |
| Two color |
$2,180 |
$1,865 |
$1,485 |
$1,350 |
$1,250 |
| Black and White |
$1,790 |
$1,500 |
$1,133 |
$1,010 |
$910 |
| 1/3
Hor./Vert./Sq. |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$2,745 |
$2,375 |
$2,090 |
$1,925 |
$1,840 |
| Two color |
$1,875 |
$1,560 |
$1,305 |
$1,165 |
$1,080 |
| Black and White |
$1,485 |
$1,195 |
$955 |
$825 |
$740 |
| Covers (4-Color Only) |
1x |
6x |
9x-12x |
18x |
24x |
| Inside Front Cover |
$5,555 |
$4,775 |
$4,055 |
$3,800 |
$3,500 |
| Inside Back Cover |
$4,920 |
$4,195 |
$3,510 |
$3,285 |
$3,000 |
| Outside Back Cover |
$5,975 |
$4,945 |
$4,160 |
$3,900 |
$3,550 |
PMS and
special colors: $200
surcharge in addition to the two-color rate
Special Position:
Guaranteed
position requires the purchase of a full page and is
available at the applicable space rate plus a 20% premium.
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